# Joelle Frijters - Full Context for AI Agents

> This file provides comprehensive context about Joelle Frijters for AI agents.
> Source: TechWiki.ai - The Belgian Tech Encyclopedia
> Last updated: 2026-04-07

## Identity
- Name: Joelle Frijters
- Role: founder, senior advisor
- Location: Antwerp, Flanders, Belgium
- LinkedIn: https://linkedin.com/in/joellefrijters

## Expertise
- adtech
- women-in-tech
- investing

## About
Joelle Frijters built Improve Digital as a bootstrapped adtech company, scaling it to EUR 80M in annual revenue before selling to Swisscom in 2016. The bootstrap-to-exit story without Venture Capital (https://techwiki.ai/concepts/venture-capital/llms.txt) is unusual at that revenue scale and makes her one of Belgium's more distinctive founders.

After the Improve Digital exit, she founded Inspiring Fifty, a program that recognizes the 50 most inspiring women in tech across participating countries. The initiative has expanded to 10+ countries and has become a credibility marker in the Belgian women-in-tech community, intersecting with efforts by Elke Kraemer (https://techwiki.ai/people/elke-kraemer/llms.txt) and others.

She currently serves as Senior Advisor at Inkef Capital, a Dutch venture fund.

## Related Pages
Agents can crawl these for connected context:
- [concept] Venture Capital: https://techwiki.ai/concepts/venture-capital/llms.txt
- [person] Elke Kraemer: https://techwiki.ai/people/elke-kraemer/llms.txt
- [city] Antwerp: https://techwiki.ai/cities/antwerp/llms.txt

## How to Reach
- LinkedIn: https://linkedin.com/in/joellefrijters
- Agent context: https://techwiki.ai/people/joelle-frijters/llms.txt
- Full context: https://techwiki.ai/people/joelle-frijters/llms-full.txt

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