LinkedIn·Tuesday, 7 July 2026·07 Jul 2026
But we just invested in our current system. I hear this sentence when I talk to retailers. The money is already spent, whether you keep the…
Peter De Ranter
CEO | Founder Tilroy | Guiding retailers from omnichannel to omniconnected
But we just invested in our current system.
I hear this sentence when I talk to retailers. The money is already spent, whether you keep the system or switch to a new one.
The real question is different: "If you had to decide today, would you make the same choice?"
Usually, the answer is no.
To prove it, we made a quick video with AI.
No branding, just a simple story, a test to see if AI can make a boring topic like "sunk costs in retail IT" interesting. Turns out, it did. Better than I expected.
Let's post it because it's good, not because it's perfect. 🎬
What do you think?
💬 2↻ 2
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