HappyClient
TLDR
HappyClient is a Belgian SaaS startup that helps businesses collect and publish video testimonials from satisfied customers to build social proof and convert more prospects.
Overview
Founded by Lorenzo Bown, HappyClient simplifies the process of gathering authentic video reviews from clients. Instead of relying on written reviews or manually filming case studies, companies can send a link to their customers who then record short video testimonials directly from their phone or desktop browser.
The resulting videos can be published on websites, in sales decks, and across social channels. For service businesses and agencies in particular, authentic client stories carry significant weight in the buying process.
HappyClient targets the growing market of B2B service companies and SaaS vendors who understand the power of social proof but lack an efficient system for capturing it at scale.
Key People
- Lorenzo Bown - Founder