iVisual
iVisual provides a data-driven platform for packaging design validation using predictive algorithms and their patented Color Passport System.
iVisual is a platform for science-based design validations targeting brand owners and agencies. The platform uses predictive algorithms and a patented Color Passport System to link design cues to consumer behavior, claiming to increase sales by up to 12% and reduce design costs by 20%.
Key People
Kanika Holloway - Chief Executive Officer