LinkedInยทWednesday, 19 August 2026ยท7d ago
๐ก๏ธ ๐๐ฒ๐น๐ด๐ถ๐ฎ๐ป ๐ฟ๐ฒ๐๐ฎ๐ถ๐น ๐ณ๐ฒ๐ฑ๐ฒ๐ฟ๐ฎ๐๐ถ๐ผ๐ป ๐๐ผ๐บ๐ฒ๐ผ๐ ๐๐ฎ๐ป๐๐ ๐๐ฎ๐น๐ฒ๐ ๐ฑ๐ฎ๐๐ฒ๐ ๐๐ถ๐ฒ๐ฑ ๐๐ผ ๐๐ต๐ฒโฆ
Freedelity
2,009 followers
๐ก๏ธ ๐๐ฒ๐น๐ด๐ถ๐ฎ๐ป ๐ฟ๐ฒ๐๐ฎ๐ถ๐น ๐ณ๐ฒ๐ฑ๐ฒ๐ฟ๐ฎ๐๐ถ๐ผ๐ป ๐๐ผ๐บ๐ฒ๐ผ๐ ๐๐ฎ๐ป๐๐ ๐๐ฎ๐น๐ฒ๐ ๐ฑ๐ฎ๐๐ฒ๐ ๐๐ถ๐ฒ๐ฑ ๐๐ผ ๐๐ต๐ฒ ๐๐ฒ๐ฎ๐๐ต๐ฒ๐ฟโ๐๐ผ๐ ๐ฑ๐ผ๐ป'๐ ๐ต๐ฎ๐๐ฒ ๐๐ผ ๐๐ฎ๐ถ๐ ๐ณ๐ผ๐ฟ ๐น๐ฒ๐ด๐ฎ๐น ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ๐.
After a heatwave impacted summer sales, Comeos called for flexible sales dates. Regulation takes time, but your marketing agility doesn't have to wait.
Here is how to react to the weather today:
1๏ธโฃ ๐ฃ๐ฟ๐ฒ-๐ฏ๐๐ถ๐น๐ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐๐ฒ๐ด๐บ๐ฒ๐ป๐๐: Create targeted lists of customers who bought summer products during past heatwaves so you can activate them in minutes.
2๏ธโฃ ๐ฃ๐ฟ๐ฒ-๐๐ฟ๐ถ๐๐๐ฒ๐ป ๐ณ๐น๐ฎ๐๐ต ๐บ๐ฒ๐๐๐ฎ๐ด๐ฒ๐: Prepare campaigns ready to send the moment temperatures cross 30ยฐC, rather than relying on fixed calendar dates.
3๏ธโฃ ๐ช๐ฒ๐ฎ๐๐ต๐ฒ๐ฟ-๐๐ฟ๐ถ๐ด๐ด๐ฒ๐ฟ๐ฒ๐ฑ ๐ฟ๐ฒ๐๐ฎ๐ฟ๐ฑ๐: Offer a reward tied to the moment, not the calendar. It makes your promotions feel considered, rather than routine.
๐ก Comeos is asking regulators for agility. Retailers with the right customer data already have it.
If a heatwave hit tomorrow, could you reach the right customers today? ๐
#Retail #RetailStrategy #CustomerLoyalty #CustomerData #Belgium #Freedelity #Custocentrix
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