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LinkedIn·Monday, 24 August 2026·2d ago

LinkedIn Pulse is still seriously underestimated as a B2B visibility channel. For months now, we’ve seen LinkedIn Pulse articles surface in…

Pieter Verschueren
Founder @ Rankshift.ai | #1 AI Search Analytics Platform | Founder GEO-community.com
LinkedIn Pulse is still seriously underestimated as a B2B visibility channel. For months now, we’ve seen LinkedIn Pulse articles surface in Google AI Overviews and AI Mode. That creates a pretty simple opportunity: 👉 If you already have a strong blog post on your website, you don’t always need to create something from scratch. Repurpose the core idea, rewrite it for LinkedIn, add your own perspective, and publish it as a LinkedIn Pulse article. You get another asset around the same topic, on a domain that is already showing up in AI-generated search results. And this is where it gets especially interesting from a GEO/AEO perspective: In Rankshift, we can identify the prompts where LinkedIn Pulse is already being cited or surfaced, and flag those as opportunities where publishing a relevant Pulse article could improve your visibility.
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