hbits studies human behavior through objective data to help organizations understand and influence how people act.
hbits approaches behavioral research by studying actual behavior via objective data rather than relying on opinions and intentions. The company helps marketers, HR managers, policymakers, and scientists understand human behavior and advises them on how to influence behavior efficiently. hbits contextualizes big data by analyzing individuals' behavior within their broader context of time, space, and social actors.
Joeri Minnen - Managing Director