Introw
Based in Ghent and part of the Wintercircus community, Introw addresses a gap in the B2B tech stack: while CRM systems handle direct sales and marketing platforms handle demand generation, the management of partner ecosystems typically falls to spreadsheets and manual processes.
Introw provides software for companies that rely on channel partners, resellers, or referral networks to drive sales. The platform tracks partner activity, deal registration, performance metrics, and enablement resources, giving partner managers visibility into their indirect revenue channels.
Key People
Andreas Geamanu - co-founder, ceo
Lorenz Bogaert - co-founder, serial entrepreneur, angel investor- Nicolas Van Eenaeme - serial founder, angel investor
In the media3
Netlog co-founder Lorenz Bogaert (StarApps) shares how pivoting saved every company he built, why selling a company is the hardest thing an entrepreneur does, and why Belgium's envy culture holds back tech entrepreneurship.
Serial entrepreneur Lorenz Bogaert (Netlog, Twoo, StarApps) explains his venture studio playbook: validate before incorporating, keep teams under 50 people, bet on resilient founders, embrace founder-led sales and compliance-by-design, and let go once the venture flies.
Serial entrepreneur Lorenz Bogaert (Netlog, Twoo, StarApps) shares hard lessons on funding mistakes, founder exits, the 2008 Netlog deal that collapsed, startup studios, Ghent's 'mafia' ecosystem, and his dream of a Belgian tech IPO.