Founded in 1945 and headquartered in Antwerp, SD Worx has evolved from a Belgian social secretariat into one of Europe's most significant HR and payroll technology platforms. The company serves employers of all sizes, from SMEs to multinationals, across payroll calculation, HR administration, workforce management, and HR analytics.
With over 8,000 employees and operations spanning more than 150 countries, SD Worx competes directly with ADP, Ceridian, and SAP SuccessFactors in the European market. The company has grown substantially through acquisitions, adding payroll capabilities in Germany, the UK, France, and other markets.
SD Worx is one of the largest employers in the Belgian technology-adjacent sector and a foundational institution of the country's HR services industry.

Kobe Verdonck explains that SD Worx is one of Europe's leading HR and payroll providers serving over 70,000 companies and 4.5 million employees. He describes the company's decision to sponsor the SD Worx women's cycling team as driven by shared values around teamwork, diversity, and winning together, and notes that he personally enjoys cycling in the region and looks forward to attending races with employees and customers.


Kobe Verdonck discusses how he approaches leadership by comparing the CEO role to that of a sports coach or trainer. He emphasizes the importance of building winning teams by establishing clear frameworks and communication while giving team members freedom to make decisions on the spot, drawing parallels to how football teams operate tactically. He also reflects on key ingredients for team building, including the transition from being a player to becoming a coach, and advises leaders to follow their passion, build strong teams around them, and continue growing without standing still.