Morgane Leten

TLDR

Morgane Leten is co-founder of Guud Woman, a Ghent-based femtech startup offering menstrual health supplements and support, co-founded after her personal experience with PCOS.

Overview

Morgane co-founded Guud in 2020 alongside Jan Deruyck, Driven by her personal experience with PCOS and the lack of clear support available to women managing hormonal and menstrual health. She is the author of two books on the menstrual cycle and brings the editorial and community voice to the company.

Guud launched in 2021 with a EUR 380K pre-seed round, then raised $1.7M in seed funding from international investors including backers from the UK, US, Netherlands, and Belgium. The platform combines a private support community, expert guidance, and clean-label supplements, with 85% of community members based in Belgium.

Career Highlights

• Co-founded Guud Woman in 2020; raised $1.7M seed (2022)
• Author of two books on the menstrual cycle and hormonal health
• Guud is one of Belgium's leading femtech companies, connecting wellness, supplements, and community

Connections

Co-founded Guud with Jan Deruyck, former Sales and Marketing Director at In The Pocket. Guud is part of the broader Belgian femtech and health startup ecosystem.