Jan Deruyck

TLDR

Jan Deruyck is Co-founder of Guud Woman, a Ghent-based femtech startup focused on menstrual health supplements and support, with $1.7M in seed funding.

Overview

Jan co-founded Guud with Morgane Leten in 2020. The company started as a peer-to-peer support community for women seeking to understand their menstrual cycle and hormonal health, and expanded into clean-label supplements for menstrual and hormonal wellbeing. Guud raised EUR 380K in pre-seed in 2021 and a $1.7M seed round led by international investors from the UK, US, Netherlands, France, Germany, Italy, and Belgium.

Before Guud, Jan was Director of Sales and Marketing at In The Pocket, the Ghent digital product studio that builds for major Belgian banks, retailers, and media companies.

Career Highlights

• Co-founded Guud in 2020 with Morgane Leten; raised $1.7M seed
• Former Director of Sales and Marketing at In The Pocket (Ghent digital studio)
• Guud is one of Belgium's active femtech companies with 85% of its community in Belgium

Connections

Background at In The Pocket connects Jan to the Ghent digital and product community. Co-founder Morgane Leten drives the product vision and community side of Guud.