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- The advertised price isn’t always the real price; discounts, cashback, promotions, financing options and a salesperson’s room to negotiate can all change the final offer. That makes it difficult to know how your pricing really compares with the competition, especially across different retailers, locations and sales channels. Helion Research measures the offers customers actually receive. We help brands track price compliance, compare competitor discounts and see how pricing strategies are being applied in the real world. Because the
- We’re #hiring. Interested? Let us know at jobs@helionresearch.com!
- A large mystery shopper panel is useful, but he right shopper is what makes the research valuable. Someone evaluating a luxury boutique needs a different profile from someone assessing a dealership, auditing a retail display or testing an online customer journey. And this is where Helion Research stands out: our global network includes over half a million evaluators across 100+ countries. Size is only part of the story, though! Our shoppers are carefully profiled, trained and certified, allowing us to select people who genuinely
- One of the most overlooked touchpoints in customer experience is the contact centre. To your clients, the person answering the phone, or replying to an email, is your brand. Was their question answered clearly, did they receive the right information, was their issue actually resolved? These interactions may happen away from your stores and offices, but they can shape the entire customer experience. Through mystery calls, emails and web enquiries, Helion Research helps businesses understand what customers really experience when
- The customers who leave without buying often have the most useful feedback. Was the product unavailable? Did they wait too long? Were they missing information, or did the experience simply fall short? Sales figures show you what happened; exit interviews help explain why. By speaking to customers shortly after their visit, we uncover the reasons behind their decisions while the experience is still fresh. This gives businesses practical insights they can use to improve service, availability and conversion. Sometimes, the best way to
- Setting a standard is one thing, delivering it every day is another story. Your customer experience strategy may be clear at head office, but what happens in practice? Teams are trained and standards are shared, yet the experience often varies from one location to another. Mystery shopping shows you whether your standards are truly being delivered and where extra support may be needed. Want to see your brand through your customers’ eyes? Let’s talk: https://lnkd.in/ePHB25_F #CustomerExperience #MysteryShopping #BrandStandards
- A store that consistently scores 67% is easy to spot, but what about one that scores 95% one month and 60% the next? That kind of inconsistency can be a much bigger risk, as it suggests that the customer experience depends on who is working, how busy the location is or even what time a customer walks through the door. That’s why we look beyond the overall score. By comparing results across locations, markets, teams and different moments in the customer journey, we help businesses understand where standards are slipping,
- A guest checks into your hotel. The room is spotless, the breakfast is excellent, the location is perfect. So why do they leave a mediocre review? Often, it's not because of one major issue, but the small moments in between; a slow check-in, unclear communication, a missed opportunity to help, or a problem that wasn't resolved quickly. These are the details that shape how guests remember their stay. At Helion Research, we help hospitality brands uncover those moments through mystery shopping, guest satisfaction research, exit
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