Overview
IONNYK makes cordless digital art frames built on e-paper technology: millions of ink capsules that display black-and-white art photography and reflect ambient light like paper. The frames run up to 12 months on one battery charge and come in 4:3 and 16:9 ratios. Owners receive five to ten works per month through a subscription managed in a mobile application. The company was created in 2020 as a subsidiary of INKcoming, founded in 2019, and is headquartered in La Hulpe with 11-50 employees. Mathieu Demeuse is co-founder and CEO. Charlotte Dubois is co-founder and art director. The product was first shown at KIKK Festival in Namur in November 2021. IONNYK raised more than €1 million in January 2022 from W.IN.G, BeAngels members, Noshaq, Invest.BW and private investors, and more than €1.5 million in June 2023 in a round led by ScaleFund. The second round funded a B2B push into luxury hospitality and corporate offices, a Paris showroom and a Knokke pop-up. The range includes Jane (50 x 40 cm), Linn (100 x 70 cm) and Maxine (127 x 103 cm, €7,490), made in Belgium with black aluminium and anti-reflective glass. By May 2024 the catalogue held more than 1,000 works by over 100 artists from 20 countries. On 2 September 2025 IONNYK joined the brand portfolio of PocketBook, the Lugano-registered e-reader maker, for an undisclosed sum.
Funding history
- 2022 Series A: €1M+ from W.IN.G, BeAngels members, Noshaq, Invest.BW and private investors
- 2023 round: €1.5M+ led by ScaleFund, with W.IN.G, BeAngels, LEANSQUARE, Invest.BW, Via.io and private investors
- 2025 acquisition: Acquired by PocketBook, undisclosed sum
Stated facts & numbers
- Founded: 2020
- Headquarters: La Hulpe
- Employees: 11-50
- Total raised: €2.5M+
- Products: Jane, Linn, Maxine e-paper art frames
- Owner: PocketBook (acquired September 2025)
- Customers: Hotel Wiltcher's Steigenberger, Le Flavio, BARNES Cannes
Leadership & org chart
In the news
- Some portraits have a past. Others have secrets. Happy Halloween from IONNYK.
- MEET THE ARTIST LUDOVIC BARONWhere photography meets cinema. 🎬 Step into the world of Ludovic Baron, a French fine art photographer whose cinematic compositions blur the lines between reality and imagination. Dramatic, poetic and timeless, his photographs tell stories that go beyond the image. Discover his universe in the IONNYK Gallery.
- Looks like paper. Thinks differently. As seen in ELLE.
- WHERE HOSPITALITY MEETS ART.What if every space could tell its own story through art? At EquipHotel Paris 2026, discover how IONNYK brings curated photography into exceptional spaces, creating bespoke art experiences that evolve with each destination. Meet us in Paris. November 2–5, 2026 Paris Expo Porte de Versailles Hall 7.2 · Stand J086 #IONNYK #EquipHotel2026 #LuxuryHospitality #ArtAndDesign #HospitalityDesign
- Younes Fahri - A Woman’s Face Behind the Glass Discover this emerging artist in the IONNYK Discovery Catalog. A face takes shape through a rhythm of light and shadow, fragmented by textured glass. Between clarity and distortion, the reflection becomes an exploration of identity, perception, and the elusive nature of the self.
- Discovery catalog short preview - October 2026. Discover and display artworks from talented artists. 🖤✨ Artists: IONNYK agency studio / Clau Cebrian / Selin Atasoy / Baptiste Cuvelier
- The Art of Bringing Places to Life at GRIDX Some places are designed to be seen. Others are designed to be experienced. At GRIDX, art, photography and architecture come together, from the moment captured to the art displayed. Discover the IONNYK Experience. studio D. Photo
- From forgotten photo to living artwork. With My Studio, your personal photographs find a new place on IONNYK. Your memories. Your moments. Your IONNYK. As featured in Knack Weekend.
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