Overview
Mobilosoft centralizes and automates local marketing management including Google Business profiles, customer reviews, local publications, and advertising across multiple locations. The platform serves franchise networks, individual franchisees, owned retail networks, and marketing agencies. It includes features for presence management, reputation management, local advertising, local publications, and reporting.
In the news
- Multi-location networks have their own reporting to produce. More and more often, their suppliers are part of it. Mobilosoft is part of Virtuology, a Certified B Corporation™ since August 2026: 93.2 points, for a certification threshold of 80. For our clients, this answers a recurring question. Our social and governance practices were assessed, then verified by B Lab™, the certifying body. The results are public: score detail by impact area and disclosure report, open to anyone. When your team needs to document a supplier, the
- Mobilosoft News #9 - A 4.5-star review can lose to a 3-star review. Here's why. In his new local SEO deep-dive in Search Engine Journal, Dan Taylor highlights a shift that most networks haven't fully picked up on: AI assistants don't sort businesses by their rating. → They read the actual text of reviews. The example he gives is striking. A location with fewer reviews that consistently mention specific services, vehicle types, or regional project work will routinely be cited by AI ahead of a competitor with thousands of "great
- 125% in local page traffic and +27% more in-store conversion? It is usually the result of treating the Store Locator as more than a module. Local visibility weakens less from a lack of effort than from a missing strategic frame around the Store Locator. As networks grow, store pages get duplicated from a single template, opening hours are updated in one place but not the other, and the Store Locator is treated as a feature on the website rather than the first place customers actually reach the brand. Yet the signals are
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