Overview
Its logistics centre was a 2,000 square metre warehouse in Vilvoorde in 2020. Everard was a finalist for the Women Rising Innovator Award in 2021 and was nominated for Gondola's Personality of the Year 2023 in the e-commerce category. She co-wrote Le grand livre de l'alimentation saine with nutritionist Lucile Champy.
Emna Everard founded Kazidomi in 2016, at the age of 23, and is its chief executive officer. Kazidomi is a Brussels online shop for organic and natural food, supplements, cosmetics and household products, sold through an annual membership that gives discounts across the range. The membership card cost 100 euros a year in 2020. Alain Etienne, her partner in life and work, is co-founder and chief operating officer and joined full time in 2018. In December 2020 the company raised 6 million euros from IFJ and FJ Labs, its fourth round since 2016 after two rounds of about 1 million euros each. Kazidomi bought the French subscription retailer Smartfooding and its baby food shop Graine de bonne santé in July 2022, then Bébé au Naturel in January 2023, a deal that doubled the group in size. Delhaize began selling a selection of Kazidomi products in six stores and online in January 2023. By July 2023 the company employed 70 people and had about 50,000 customers. Everard and Etienne also founded Pulse Protein, a plant-based protein brand launched in 2024.
Career history
- FounderPulse Protein
In the news
- Le rayon sucre est l'un des plus problématiques en magasin. Dans notre pays, un adulte sur deux est en surpoids, un sur six est obèse. C'est exactement pour ça qu'on a décidé de s'y attaquer. Notre sirop de yacon est donc arrivé en rayon chez Delhaize Belgium. Ce rayon n'avait pas bougé depuis des décennies. Du sucre blanc, de la cassonade, un peu de miel, et une rangée d'édulcorants de synthèse pour ceux qui veulent réduire. Entre le vrai sucre et le faux, rien. Soit tu prends ce que tu sais mauvais pour ta santé, soit tu
- Doors open at 1 PM with a drink in your hand. The last panel wraps at 6:25. Then we keep the bar open until 8, because that's usually where the real conversations happen. In between: seven sessions, 20+ speakers, and people from TikTok, Google, L'Oréal, Nespresso and JCDecaux talking about what actually worked and what didn't. Less than 10% of tickets left, and it's two weeks away. 📅 September 22, 2026 | 📍 Mix Brussels 🎟️ https://lnkd.in/dJ3rVn5z Here's how the afternoon runs: 👇 🚪 1:00 PM | Doors open, welcome drinks 🎙️ 1:30 PM
- ALERTE LANCEMENT 🔥Depuis dix ans, chez Kazidomi, nous nous battons pour rendre l'alimentation saine et durable plus accessible. Et cela passe notamment par encourager la consommation d'alternatives végétales. Pour cela nous avons toujours eu à cœur de proposer des produits faciles à consommer. Aujourd'hui après avoir déjà développé notre gamme de tofus (>300,000 tofus vendus à date), nous sommes très heureux de lancer notre gamme de produits à base de seitan (saucisse, burger et steak). À peine lancé, c'est déjà un produit qui
- Chaque été, je coupe. Cette année, non. Et c'est probablement le meilleur été que j'ai passé depuis dix ans. De retour ici. Pas parce que je rentre de vacances, mais parce qu'il s'est passé tellement de choses durant ces derniers mois que je n’ai pas eu beaucoup de temps pour rédiger. ➡️ Pulse a plus que triplé de taille. ➡️ Des référencements arrivent dans toute la France d'ici la fin de l'année, pour Pulse comme pour Kazidomi 🇲🇫 ➡️ On finalise notre toute première campagne d'affichage. ➡️ Chez Kazidomi, une série de lancements
- Most founders eventually hire someone to tell their brand's story. Some realise they were already the best person for the job. 🎤 And that's where one of our speakers has to come into the spotlight: 👤 Emna Everard, founder of Kazidomi and Pulse Protein and CEO of Bébé au Naturel. Emna didn't build one brand and stop. She built several, and along the way worked out something a lot of companies are still circling: that a founder's own voice can carry more trust than any campaign and that the same logic scales beyond the founder.
- What happens when the founder becomes the face of the brand? How do two of the biggest names in beauty and coffee decide who they work with? And which campaign nearly didn't happen at all? These and other questions get answered on September 22 at Mix Brussels! Two sofa conversations, two very different scales, one shared theme: the decisions that don't make it into the case study. First, Emna Everard on how Kazidomi activated all its human storytellers at once. Founders, employees, ambassadors and UGC creators. The premise is
- Influence Forward is loading 🔃 … 4 weeks to go! The Stellar Tech + Influencer Marketing Alliance teams are working hard behind the scenes to prepare some great things for you. Such a fun morning today @Socialsky together with some of our speakers and partners: Emna Everard (Kazidomi Pulse Protein), Noah Heine (L'Explik), Vincent Delvaux (JCDecaux Belgium & Luxembourg) and my co-steering IMA member Klara Verzele (@klarance) A big thank you to partners Frédéric Van Damme Thomas Dever and the socialsky team for welcoming us and
- That's it. Influence Forward is SOLD OUT. You're too late. Tickets gone, doors closed, better luck in 2027... …is what our AI monster mumbled in his sleep last night. Bad dream. Poor thing woke up in a cold sweat. 😴 Relax, none of that is true. Tickets are very much still available, and we're now just about one month out from the big day. Until September 5, you grab yours for €80 instead of the €95 last-minute price. Your move. What's actually on the table that day: 📱 TikTok: Beyond the Scroll. From culture and community to
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