Overview
Jonas Dhaenens is Co-Founder & Board member at Pitchdrive[1]. Dhaenels serves as Founder & President of team.blue[3], a position held since July 2022 following a prior role as Founder & Group CEO from June 2019 to July 2022[4]. Beyond team.blue, Dhaenels holds multiple investment and board positions, including Investor and Board Member at Maxus Capital[5], Founding Partner and Board Member at AMAVI Capital[7], Investor and Board member at SmartFin Capital[9], and Investor and Board Member at WinWinner[10]. Dhaenels is also Co-Founder of Wintercircus Ghent[8]. Educational background includes a degree in Commercial Sciences from HOGENT[12] and completion of the KMO Challenge at Vlerick Business School[11].
Profile introduction
Founder and President of team.blue – Empowering Europe’s Digital Entrepreneurs Jonas Dhaenens is a self-made entrepreneur who founded Combell at just 16 years old, driven by a passion to make the internet more accessible to small businesses. Bootstrapped in 1999 out of Belgium, Combell has since grown into team.blue — a leading European platform empowering over 3.3 million entrepreneurs and organizations to succeed online. Throughout his career, Jonas has combined founder energy with strategic vision, leading 200+ M&A transactions across Europe. Under his leadership, team.blue has evolved f…
Career history
- Founder & PresidentJul 2022 to presentteam.blue
- Founder & Group CEOJun 2019 to Jul 2022team.blue
- Investor and Board MemberNov 2022 to presentMaxus Capital
- Co-Founder & Board memberJan 2019 to presentPitchdrive
- Founding Partner and Board MemberJan 2020 to presentAMAVI Capital
- Co-FounderMay 2024 to presentWintercircus Ghent
- Investor and Board memberJul 2015 to presentSmartFin Capital
- Investor and Board MemberSep 2018 to presentWinWinner
- FounderCombell
Education
KMO Challenge2007 - 2007Vlerick Business School
Commercial Sciences2000 - 2001HOGENT
In the news
- Jonas Dhaenens stapt in ondernemersnetwerk We Love SaaSDe bekende internetondernemer Jonas Dhaenens (team.blue) neemt een minderheidsbelang in het Nederlandse bedrijf achter We Love SaaS, een community van ondernemers die gespecialiseerd zijn in cloudsoftware.
De Tijd Ondernemen · 17 Sept 2026
- An AI agent that only builds your website solves half a problem. Small businesses run on Canva, HubSpot, Google Ads and a spreadsheet nobody wants to maintain. Macaly now plugs into 20+ of those apps, so the agent uses your real brand assets, pushes form submissions straight into your sheet and your CRM, and builds live dashboards that update on their own. I think the winners in SMB AI will not be the ones generating the most output. They will be the ones connected to the tools the business already uses. Good work by the Macaly
- Every business owner I meet wants to know one thing about their marketing. Is it working, and what now. Metricool just built an agent that answers both. Glad to have them in the team.blue family 🤗
- Quentin Bordage is right, and I would take it one step further. Your martech stack is not a compliance question anymore. It is a resilience question. Jurisdiction, data access and continuity now sit at board level. This is exactly why Kolsquare | B Corp™ is part of team.blue, together with Metricool for social media management, Windsor.ai for marketing data and attribution, and Leadinfo for converting website visitors into leads. Four European companies covering the full marketing loop, from reach to revenue, built for European rules
- This is exactly why we brought Macaly into team.blue. Most of our 3.3 million SMB customers don’t have an SEO specialist. They shouldn’t need one. Every time you publish with Macaly, an agent now audits your site for search engines and AI assistants, explains what’s wrong, and fixes it with you. Tomas Rychlik puts it well: if something should happen every time you publish, it shouldn’t depend on someone remembering to do it. That’s the shift from tools to agents. Software used to wait for you. Now it works for you. More of this
- Macaly, the AI software creation platform that joined team.blue in December, is running a summer hackathon and anyone can join. If you haven't tried it yet, Macaly lets you build real websites and web apps just by describing what you want. Not just a landing page, but a working product with data, logic and workflows included, live in minutes. It even audits your SEO automatically every time you publish. The hackathon is simple. Build something summer themed between July 7 and 14. A trip planner, a festival lineup page, a beach
- Everyone in marketing has AI fever right now. But most teams are just posting faster and hoping for the best. The real question is whether you can prove your strategy is working. That is exactly what this masterclass from Metricool, part of team.blue, is about. Their team recently connected Metricool to Claude and other AI assistants through MCP, so you can pull analytics, benchmark competitors and build client-ready reports from a single conversation, using your real data. What used to take hours of toggling between dashboards now
- Proud of the Kolsquare | B Corp™ team, part of team.blue, for launching their MCP connector. Connect Kolsquare's verified creator database to Claude, ChatGPT or your AI tool of choice and just ask. Which creators fit my brand, how real is their audience, how did my campaigns perform across markets. Live data from the official social platforms, read-only, no exports or spreadsheets. And to the entrepreneurs in my network: influencer marketing is not about celebrities with millions of followers. Smaller creators with genuinely engaged
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