Apple split one daily goal into three loops. That's the mechanic behind 90% of users still closing rings after 3 months. It's the same…

"Yo, can you set up a challenge for me by the time I'm back with a coffee?" That's the real challenge we gave one of our engineers. Not a…

The mHealth market is on track to hit $206 billion by 2026. Only 2% of the people who download these apps actually stick around to use…

Health apps that count streaks for streak's sake see them break after three weeks. Health apps that tie streaks to behavioral goals the…

We are looking for an Account Executive to join the StriveCloud team. We do not just sell software. We help brands build engaging digital…

The subscription renewal decision is made weeks before the billing date. Most teams optimize for the invoice moment. Peloton's output…

80% of new fitness app users churn before completing their second week. The metric holds across workout apps, nutrition trackers, and…