Overview
Bluecrux is a supply chain consulting and technology company headquartered in Aalst and Mechelen. Its origins go back to 2011, when Koen Jaspers founded The Crux in Mechelen and Mikael Pensaert, Geert Vanhove and Geert Wullaert founded Bluegrass Consulting in Brussels. The two firms combined in December 2015 under the Bluecrux name, with about 30 consultants and offices in Mechelen and Anderlecht. The company sells consulting on planning transformation, integrated business planning and supply chain optimisation, and develops three software products: Axon for value chain analytics and decision intelligence, Binocs for planning and scheduling in QC labs and advanced therapies, and Helion for commercial supply planning in biotech. Binocs started in 2015 with two pharmaceutical companies as co-creators; by 2021 it was used by more than 1,000 teams. Bluecrux partners with Anaplan, OMP and Kinaxis. Named clients include Pfizer, Johnson & Johnson, GSK, Roche, UCB, Merck, Heineken, Danone, Bridgestone and AkzoNobel. Life sciences accounts for about half of revenue. Down 2 Earth Capital took a stake in June 2019 and exited in July 2022. Bluecrux opened a New Jersey office in 2019, acquired the Galway lab software company PlanDomino in 2021, moved its US headquarters to Millburn, New Jersey in 2023 under Scott Barnard, Managing Director North America, and opened a Warsaw office in 2026. Headcount reached about 250 in 2023 across Belgium, the US, Ireland and the Netherlands; the company now runs 10 offices in 9 countries. In May 2026 Gartner named Bluecrux a Leader in its Magic Quadrant for Specialist Supply Chain Strategy, Planning and Operations Consulting. Koen Jaspers is co-founder and CEO.
Funding history
- 2019 Growth investment: Undisclosed stake taken by Down 2 Earth Capital alongside management; exited July 2022
Stated facts & numbers
- Founded: 2011 (merged as Bluecrux in 2015)
- Headquarters: Aalst and Mechelen
- Founders: Koen Jaspers (The Crux); Mikael Pensaert, Geert Vanhove, Geert Wullaert (Bluegrass Consulting)
- CEO: Koen Jaspers
- Employees: About 250 (2023)
- Offices: 10 offices in 9 countries
- Products: Axon, Binocs, Helion
- Customers: Pfizer, Johnson & Johnson, GSK, Roche, UCB, Merck, Heineken, Danone, Bridgestone, AkzoNobel
- Acquisitions: PlanDomino (2021)
- Revenue: About €14M expected in 2019
Leadership & org chart
In the news
- It has been a week since our incredibly successful Bluecrux Technology Day and I am still buzzing with excitement! Over 90 people across 35 clients and partners … wow! 😲 To our client and partner community that joined, thank you! Thank you for your sharing your stories, for your insightful questions and conversations and for your years of true partnership. 💙 ✈️ Now on to Europe! We are equally excited to be hosting our EU Bluecrux Technology Day in Brussels on October 1st. There are just a few seats left, so reach out if you
- What if inventory reduction didn’t have to come at the cost of service or resilience? Join Bluecrux and Clariant at the Gartner Supply Chain Planning Summit in London to discover how an AI-powered diagnostic turned SAP and Kinaxis data into a digital supply chain twin, uncovering realistic double-digit savings opportunities and a clear one-year roadmap to unlock working capital. Curious how it came to life? Explore the Clariant customer case: https://lnkd.in/ef8z2Q_y #Gartner #GartnerSCP #InventoryOptimization #DigitalTwin
- What an incredible day! Our Bluecrux Technology Day in Montclair, NJ was a HUGE success! Over 90 attendees across 35 clients and partners! It was a day full of engaging sessions, client presentations, insightful discussion and professional networking. We are truly honored to spend the day with so many senior supply chain professionals across our rapidly growing US Bluecrux community. Days like today fill me with the deep pride for our incredible organization and team. But I am equaly proud of our client community. We are a true
- The Bluecrux Technology Day has officially started, and what a turnout already. We kicked things off with Valérie Vandenbroucke, our Axon™ Technology Lead, and Ben Van Lancker, our Binocs™ Technology Lead, taking the stage for The Future of Supply Chain Decision Intelligence. From there, we moved into two powerful keynote moments: Zoetis ' Edward DuBeau on Unlocking Hidden Value Across Complex Value Chains, followed by special guest Jock Clear on What F1 Can Teach Us About Winning with Data, AI & People. And we’re only just getting
- What an incredible evening! On the eve of our Bluecrux Technology Day here in New Jersey, we were honored to host a wonderful dinner with partners, clients and friends before everything officially kicks off tomorrow. The energy and conversation in the room tonight makes me even more excited for our packed event tomorrow. Can’t wait!!! #BluecruxTechnologyDay
- Some evenings just have that feeling. Tonight in New Jersey, ahead of our very first Bluecrux Technology Day in the US, we had the chance to gather with partners, clients and friends before everything officially kicks off tomorrow. A room full of familiar faces, different perspectives and the kind of energy that makes you even more excited for what’s ahead. Tonight, we’re grateful to be here. #BluecruxTechnologyDay
- Meet our Bluecrux experts heading to Lab of the Future Europe. If you're attending, Frederik Jaenen, Carmen Hormigo Jurado, Mathieu Vandenberghe, Andreas M., and Ivett Kiss PharmD will be at Booth 3, ready to exchange ideas on AI, laboratory planning, operations, scheduling, and quality. We'd love to hear what's top of mind for your organization and continue the conversation. See you in Amsterdam! #LabOfTheFuture #LifeSciences #Bluecrux #Binocs
- Staying at the forefront of innovation is not something you do in isolation. Alongside leading industry players, we are proud to collaborate with academic institutions such as the Antwerp Management School, where business meets academia. We are excited to be one of the Supply Chain Thought Leaders presenting during the Pharma Logistics Masterclass, taking place from 14–17 September in Frankfurt and Antwerp. During this 4-day advanced strategic training for Supply Chain Executives, Bluecrux's Koen Cobbaert and Kylie
Alumni 1 went on to found or lead
Joachim LasoenVP of product - Binocs resource planning and scheduling→Founder at Meeting-Out
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