Overview
Daan Raemdonck is a co-founder of Koppie, which he started in November 2022, and is based in Gent. Since January 2022 he has also worked on a self-employed basis in management consultancy through Aurendee, and since March 2017 he has been a guest lecturer and course holder at Vlerick Business School, EDHEC Business School and Ghent University, among others.
From September 2022 to June 2023 he was commercial director at Picnic Technologies. He held roles at Danone as global marketing director for plant-based innovation and portfolio, To Drink, from May 2017 to September 2019, and as programme director and sales lead during 2021. At Alpro he was international marketing manager for To Drink from September 2016 to May 2017 and marketing director of the Alpro business unit from September 2019 to January 2022. He began his career at Bain & Company, where he interned as an associate consultant in 2010 and returned from October 2011 to September 2016 as a manager and case team leader.
He studied applied economics and commercial engineering at Ghent University, completing a bachelor's degree in 2009 and a master's in commercial engineering and big data engineering in 2011, with a period at the University of Nebraska at Omaha in 2009.
Career history
In the news
- Looking forward to being part of the "Innovation Platform" at WE'RE SMART® WORLD next Monday and Tuesday 26th and 27th of October! "We're smart" is on a mission to deliver the next Michelin star guide. One suited for the world of tomorrow... A clear focus on greens and vegetables, for health and for the planet. Of course that tickles our imagination... We spend every day re-imagining your drink rituals at Koppie and OtherKinds. With the same goals as We're Smart: making it healthier, tastier, and fitting with our planet. Cool to
- Late September, 𝗖𝗼𝗰𝗮 𝗖𝗼𝗹𝗮 𝗝𝗮𝗽𝗮𝗻 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝗱 "𝗖𝗼𝗳𝗳𝗲𝗲 𝗪𝗮𝘁𝗲𝗿" under their "Georgia Cafe" brand. We believe this is just another evolution of what coffee is and can be. What do you think? Coffee Water hmm? Well... it's water with flavours to deliver coffee taste and look, but without the heavy mouthfeel and with a significantly lower dose of caffeine. Why? 𝗔𝗻 𝗼𝗽𝘁𝗶𝗼𝗻 𝗺𝗮𝗶𝗻𝗹𝘆 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗮𝗳𝘁𝗲𝗿𝗻𝗼𝗼𝗻 𝗮𝗻𝗱 𝗲𝘃𝗲𝗻𝗶𝗻𝗴, or even when playing sports. - Refreshing and easy to drink. - A
- Proud to have been selected by MassChallenge and Louis Dreyfus Company as a finalist for their "Impact Prize 2026"! A celebration of the 𝗽𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝘄𝗲 𝗵𝗮𝘃𝗲 𝘁𝗼 𝗼𝗳𝗳𝗲𝗿 𝘁𝗵𝗲 𝗰𝗼𝗳𝗳𝗲𝗲 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆. At Koppie, were building the next supply layer for coffee: more sustainable, durable, affordable, and incredibly tasty! We're 𝗻𝗼𝘁 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗰𝗼𝗳𝗳𝗲𝗲, we're not "extending" it, we're complementing it. Creating a great tasting blend, which is smoother, with healthier caffeine levels, and
- This evening I'll be 𝘀𝗵𝗼𝘄𝗰𝗮𝘀𝗶𝗻𝗴 𝗼𝘂𝗿 Koppie bean solution at the "Future of ingredients" event hosted by Forward Fooding (thanks for the invite!). Looking forward to spending time alongside peers! Diving deeper into the challenges facing our food supply & ingredients. Discovering the creative solutions we're all trying to make a reality. Typically an evening where I have to 𝗲𝘅𝗽𝗹𝗮𝗶𝗻 50𝘅 "𝗵𝗼𝘄 𝘄𝗲 𝗰𝗮𝗺𝗲 𝘂𝗽 𝘄𝗶𝘁𝗵 𝘁𝗵𝗶𝘀". But in all fairness, I love asking the same question to fellow
- Well that's a first! Never been on a poster before ;) Food Forum was great yesterday. Today I'll be at The Drop! Starting with an event by Rockstart #Amplify at Slaghthuset in Malmö.
- Tell me you're going to a Food Tech conference without telling me you're going to a... With a suit case full of Koppie / OtherKinds I'll be present in the coming weeks at: - FoodTech Forum (Malmo) - 15/9 - The Drop (Malmo) - 16/9 - Forward Fooding The Future of Ingredients (London) - 23/9 - FXT Connect (Hasselt) - 24/9 Speak to me about the Future of Coffee! Happy to spend a few hours ;)
- Excited to start our social media campaign! Testing multiple combinations of messaging (benefits & RTBs), imagery, & product types (filter vs. latte). Sincere apologies if you get spammed. It's for a good cause 🙏 Looking at all marketeers in my network. What do you think? What message would you use? How could we improve the image? OtherKinds #OtherKinds #Coffee #NewBeverages #Drinks #Readinghashtags? #NewDrinks
- Massive learning: 𝗰𝗼𝗹𝗼𝘂𝗿 𝗶𝗻 𝗽𝗿𝗶𝗻𝘁𝗶𝗻𝗴 𝗶𝘀 𝘀𝘁𝗶𝗹𝗹 𝗮𝗻 𝗮𝗿𝘁, 𝗻𝗼𝘁 𝗮 𝘀𝗰𝗶𝗲𝗻𝗰𝗲! One of the things I love about building with Koppie is 𝘁𝗵𝗲 𝗻𝗼𝗻-𝘀𝘁𝗼𝗽 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴. It's what we look for in our teams: fast learning & integration. The benefit of a start-up: it's all over the place: in fermenting, in roasting, in grinding, in working with partners, in production, in negotiation... Where I wasn't expecting it, is in colour & printing. We made a design & chose our colours (matching CMYK & RGB
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