Overview
Erland Van Reet is a product owner at icapps, based in Antwerp, a role he took up in September 2025. His stated areas of expertise are product ownership, problem solving, communication, analytical skills and prototyping.
From April 2022 to June 2025 he worked as a digital transformation consultant with HazelHeartwood and as a proxy product owner at Toyota Motor Europe. Before that he was a mobile app developer at RMDY from January 2020 to April 2022 and at Mediahuis nv from July 2019 to June 2021. He worked at 3factr as a Xamarin developer from October 2018, including a period as a Xamarin developer and consultant for Ypto in 2019. In 2018 and 2019 he taught at Techies Lab, and he was a trainee and then a teaching assistant at Le Wagon.
Earlier roles included managing assistant at Madame et vacances, Chalets Altiport, business manager at Autobanden VR, two positions at PTC Redant, test drive manager at BMW - MINI JORSSEN, sales assistant at FKM Motors (Lotus/Wiesmann) and bartending work at several restaurants.
He holds a bachelor's degree in automotive business management from IVA Driebergen and a bachelor's degree in international business from Northwood University. He is a Certified Xamarin Developer and a Certified Scrum Product Owner.
Career history
In the news
- From fighting fires to building what’s next. Developers have plenty of ideas. Finding time to build them is often the hard part. I built an interactive experience to show how Recon, SumZero’s platform, helps create that space. By handling fixes and routine upkeep, Recon frees developers to focus on building something new. Step into the Recon operator’s role, act on findings, and watch your ecosystem become more autonomous. See what changes when developers can spend less time putting out fires and more time bringing their ideas to
- When everything is changing, some things never change, and how do we cope with that? For years, Product Owners have worked within a familiar landscape: Discovery User stories Wireframes Prototypes Backlogs Refinements Releases The artifacts were never perfect, but their purpose was reasonably clear. They helped turn uncertainty into something a team could build. Now that landscape is shifting. Concepts can become working experiences before the requirements are properly understood. Prototypes can look convincing enough to be
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