#AmazonConnect: The best kept secret in the AWS Portfolio, the AI future of Customer Contact Centers! Last weeks we as Cloudar have reached…

Jeroen Jacobs

#AmazonConnect: The best kept secret in the AWS Portfolio, the AI future of Customer Contact Centers! Last weeks we as Cloudar have reached a new record on the number of Amazon Connect conversations and proposal requests we had. Coincidence? I don't think so. Amazon Connect is really a game changer in the world of contact centers and customer care is a priority at almost every organization. Companies are done with rigid, license-heavy contact center platforms. And once they see what Amazon Connect does differently, the conversation moves fast. The basics alone are a differentiator: pay per use instead of seat licenses, live in weeks instead of months, scaling from 10 to 1,000 agents and back without extra contracts, and one platform on AWS where voice, chat, email and your own customer data and unlimited customization possibilities can come together. But the real differentiator: #AI is built in, not bolted on: - Amazon Q in Connect gives agents real-time answers and recommended actions during the conversation, based on your own knowledge base. - Customers can directly talk to AI. No "press 1 for billing" menus, but a natural voice conversation with a generative AI agent that understands the question, looks up the answer in your systems and resolves it end to end, 24/7. And when needed, it hands over to a human agent with full context. - The same on chat. AI-powered self-service that understands intent and resolves questions before an agent is ever needed. - Contact Lens analyzes 100% of conversations. Sentiment, trends, compliance risks and automatic agent evaluations, no more sampling of your calls. - Automatic summaries after every contact. No more manual wrap-up notes, agents go straight to the next customer. - AI-driven forecasting and scheduling. Predict contact volumes and staff your team accordingly, all inside the same platform. - No separate AI vendors, no integration projects, no per-agent AI license stacking. It is simply there, and it improves every month. This is what a next generation customer contact center looks like: an intelligent customer experience platform instead of a phone system with a queue. We are excited we as Cloudar may have helped organizations make the difference with this solution. And for more complex implementations and more scale we often team up with our De Cronos Groep sister company Customer Link and together we serve the full scope on every detail of connect up to every customization and AI integration you can think of. Curious what Amazon Connect could mean for your customer service? Happy to walk you through it. Amazon Web Services (AWS)