Overview
Founded in 2020 by Gertjan De Wilde and Tom Schouteden, Apideck addresses the integration tax that software companies pay to connect their products to the dozens of third-party tools their customers already use. Rather than building individual integrations for each HR system, accounting platform, or CRM, Apideck customers connect once to the unified API and get standardized access to the full connector library.
The company is dual-headquartered in Antwerp and San Francisco, a configuration common among Belgian B2B SaaS companies targeting the North American market. Apideck supports over 150 connectors and is increasingly focused on enabling AI agents to access real-time business data through its integrations.
In November 2024, Apideck raised $7.5M in a Series A round led by Airbridge Equity Partners, with participation from PMV, and angels from Atlassian, Rocketreach, Aikido, Teamleader, and Proxyclick. The funds support engineering, product, and go-to-market expansion.
Funding history
- Series A, $7.5M (November 2024): Airbridge Equity Partners, PMV, angel investors
Media & appearances
- The HarbourYouTubeCHRISTOPHE MORBEE over de rebranding van Besox en zijn VC-fonds NewSchoolOne of Morbee's angel investments, made in 2023.
Key people
In the news
- Time flies! A month ago, we launched the Embedded Finance Index with some great partners. Every month, we’ll recap the biggest signals across the market. First up, October: 128 developments from 105 companies, all tracked in the Embedded Finance Index. 👇 Ramp was the biggest story. It raised $1.85B at a $60B valuation and bought Vesto, a multi-bank treasury platform, in the same month. The deal to watch is Valley National Bancorp's $340M purchase of Bluevine. It brings roughly $2.1B in deposits and 175,000 small-business
- We're hiring a Customer Success Manager! At Apideck, customers connect their product to the ERP and accounting systems their own customers use: QuickBooks, NetSuite, Xero, Exact, Sage and many more. The hard part is rarely the API call. It's mapping an invoice from one ledger onto another, spotting why a sync failed, and explaining it to a developer in two sentences. That's this job. You own onboarding from a customer's first API call to production traffic, debug alongside their engineers, and turn what you learn into product input.
- This Halloween, we opened a graveyard for the APIs and integrations that left us. deadapis.dev is where you bury the one that still haunts your team: pick the cause of death (deprecated with 30 days' notice, a breaking change in a minor version, the OAuth token that never came back), write the epitaph and tell the story. The grave with the most candles by Halloween midnight wins a $200 gift card. Some plots are reserved for integrations that are still alive. NetSuite token-based authentication takes no new integrations from release
- We opened a graveyard for APIs this week, just in time for Halloween. deadapis.dev is where you bury the integration that still haunts you: the sync that broke on a Friday, the API that changed without a changelog, the OAuth token that expired and never came back. You pick a cause of death, write the epitaph and tell the story. Other people light candles on the graves they recognise, and the story with the most candles by Halloween midnight wins a $200 gift card. Some plots are reserved for integrations that are still breathing.
- Very proud to see three of our customers featured on the HiBob Marketplace as top-rated partner apps! Congrats CoffeePals Eletive DoControl 👏 Each built its HiBob integration on Apideck, then did the part we can’t do for them: the listing, HiBob’s review and the relationship with HiBob’s partner team. That work is what puts you in front of a platform’s customers. We've updated our article on why integration partnerships are worth the effort, now with these three as the example: https://lnkd.in/eB79ccFd
- Our CEO Gertjan "GJ" De Wilde is at Money20/20 in Las Vegas next week, and he’s bringing news: our partnership with TreasurUp is now official. The Paypers covered the announcement today: https://lnkd.in/e-u2iVZm Together we help business banks bring their capabilities into the accounting and ERP systems their clients run: payments, reconciliation, FX and cash forecasting, fully bank-branded. TreasurUp builds the bank’s app. Apideck connects it to 50+ accounting and ERP systems through one API. Working on business banking or
- Three weeks ago, we shared that Apideck and TreasurUp are working together. Today it’s official, with the press release out: https://lnkd.in/evqQ8iVs Business clients decide what to pay and what to hedge inside their accounting software, and most banks aren’t there. TreasurUp builds the bank-branded app that puts the bank back in that workflow. Apideck connects it to 50+ accounting and ERP systems through one API! I’m at Money20/20 in Las Vegas next week. If you work on business banking, ERP banking, or treasury at a
- In 2026, a hospitality SaaS platform got its own e-money licence from a central bank. Mews didn't partner with a bank. It became one: the first hospitality-vertical SaaS platform licensed directly by De Nederlandsche Bank. That's the exception. Here's what everyone else does instead: Toast moves payments. Shopify writes loans. Lyft issues cards. Brex runs treasury. Airbnb sells flexibility. ChatGPT reads your bank statement. Outpave white-labels card programs for other platforms. All of it is powered by invisible banks behind a
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