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LinkedIn·Wednesday, 19 August 2026·7d ago

Here's a number that should get agency owners' attention: roughly 73% of agencies already resell email marketing under their own brand. The…

Mailfence
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Here's a number that should get agency owners' attention: roughly 73% of agencies already resell email marketing under their own brand. The ones doing it report 42% higher client retention than in-house-only models. It makes sense: when every send, report, and opt-out page carries your name, clients tie the results to you, not a tool they could hire directly. The choice isn't really whether to offer it. It's which model fits: reseller, private label, or done-for-you. 🔗 https://lnkd.in/dXQQFJzE #Privacy #emailmarketing #whitelabel #Mailfence Privacy is a Right, not a Feature - Mailfence Blog http://blog.mailfence.com
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