StarApps
Ghent-based venture builder and startup studio co-founded by serial entrepreneurs in the Lorenz Bogaert orbit, with notable exits including Delta (eToro), Realo (Immoweb), Twoo (Meetic), and Rydoo (Sodexo).
StarApps is a venture studio and startup builder based in Ghent, co-founded by Lorenz Bogaert, Nicolas Van Eenaeme, and Toon Coppens. The studio has produced multiple successful exits: Delta was acquired by eToro, Realo by Immoweb, Twoo by Meetic, and Rydoo by Sodexo.
Active portfolio companies include Driven, Cashfeed, Donna, Introw, Bizzy, Fixform, Accurat, and Dropon.
Portfolio
Notable exits:
- Delta (acquired by eToro)
- Realo (acquired by Immoweb)
- Twoo (acquired by Meetic)
- Rydoo (acquired by Sodexo)
Active:
Key People
Lorenz Bogaert - co-founder, serial entrepreneur, angel investor- Nicolas Van Eenaeme - serial founder, angel investor
Toon Coppens - co-founder, cto, angel investor
Stated facts & numbers
- StarApps has four shareholders investing their own money and has started nearly 19 companies, against an original milestone of 10. (0:27:58, Ben's Mentors 2026-01-07)
- StarApps counts nearly 30 co-founders across its ventures. (0:35:03, Ben's Mentors 2026-01-07)
- StarApps was founded around 2020 during COVID and currently counts four companies, all based in Ghent. (0:29:16, BlackBird Business Events 2024-08-09)
- Bizzy was founded in 2021 by Hendrik Keeris and Steve Declerq out of venture builder Starapps. (0:01:35, BlackBird Business Events 2023-11-23)
- StarApps aims to launch around 4 new ventures per year (one per season), all software-only tech companies. (0:06:44, Connexi 2022-10-17)
- StarApps set out post-covid to launch 10 companies sequentially and is now close to the tenth. (0:01:34, Johan de Wit 2025-06-27)
- StarApps defines a venture as successful once it reaches more than €1M ARR; over 90% of startups fail before ever getting there. (0:03:36, Johan de Wit 2025-06-27)
- StarApps is run by four people, of whom mainly Lorenz Bogaert and Nicolas are very actively involved. (0:05:09, Johan de Wit 2025-06-27)
In the media3
Netlog co-founder Lorenz Bogaert (StarApps) shares how pivoting saved every company he built, why selling a company is the hardest thing an entrepreneur does, and why Belgium's envy culture holds back tech entrepreneurship.
Serial entrepreneur Lorenz Bogaert (Netlog, Twoo, StarApps) explains his venture studio playbook: validate before incorporating, keep teams under 50 people, bet on resilient founders, embrace founder-led sales and compliance-by-design, and let go once the venture flies.
Serial entrepreneur Lorenz Bogaert (Netlog, Twoo, StarApps) shares hard lessons on funding mistakes, founder exits, the 2008 Netlog deal that collapsed, startup studios, Ghent's 'mafia' ecosystem, and his dream of a Belgian tech IPO.